Archive for April, 2013

Zara Tours: The Picture of Sustainable Tourism in Action

Who among us hasn’t dreamed of taking one of those once-in-a-lifetime African safari trips? If I’m speaking your language, I’d like to share a bit of my own story with you.

Going to Africa has been on my walk-about list for a while now. Luckily for me, a friend of mine has already been there. As I began to think more seriously about making my dream a reality, I knew right where to go.

Satisfying Your Wander-Lust

When I told my friend about my desire to see Africa, she smiled broadly and said, “In that case, I have something to show you.”

Her fingers flew across her laptop as we chatted. It turns out, she had spent the last several months putting together a website that chronicled her trip to Tanzania. What she showed me, blew my mind. The first picture I saw was her standing at the summit of Kilimanjaro. The amazement must have shown on my face because she said, “That’s not even the best part.” (more…)

April 11, 2013 at 2:53 pm Leave a comment

Ngorongoro Run: The Race Takes Place on the 7th Wonder of the World

Ngorongoro Run & Trekking Kilimanjaro for Charity


Ngorongoro Crater was officially declared as one of the 7 Natural Wonders of Africa February 11, 2013 in Arusha, Tanzania. Votes were cast by experts from around the world. Voters referenced the largest unbroken caldera statistic along with the unique encounter with wildlife as the primary factors drawing their votes. Ngorongoro Crater joined the Serengeti Migration and Mount Kilimanjaro as wonders of nature that call both Africa and Tanzania home.

By observation done by Zara Tours and Zara Charity, ​​it was found that malaria is a disease which kills more than 250,000 people a year in Africa.

In the southern Sahara desert, 88 million people are at risk for getting infections of malaria. It’s believed that there are indicators where approximately 20 million people will become infected and suffer from malaria this year.

While in Tanzania, only about one person loses a life every minute due to the disease.

It is based on statistics like these that we, at Zara Tours and Zara Charity, got organized and decided to start this race in Ngorongoro and Karatu. Since 2008, we’ve been raising funds that will be used to help communities in Karatu and Ngorongoro on the prevention, access to treatment and education about this disease and the risk of malaria to life in general.

Zara Tours is well-known for offering unique chances to see the natural beauty of Tanzania, but trekking Kilimanjaro is just one way you can see what makes Africa so special. We also support one-of-a-kind events that help to sustain local communities through our charity organization, Zara Charity. One of these events is the Ngorongoro Run on April 6th, 2013. We would like to extend an open invitation for you to get involved.

Holding Up the “Roof of Africa”

As a rule, 10% of all the proceeds from trekking Kilimanjaro and other Zara Tours trips go to local charities.  Ngorongoro Run is an exception. All of the proceeds from this event are put towards Malaria awareness, education, and prevention. Why Malaria? The statistics are staggering:

  • There’s an estimated 88 million people living in Sub-Saharan Africa – a Malaria hot zone.
  • Of the 88 million inhabitants, 20 million will contract Malaria this year.
  • 250,000 people will die of the disease by the end of the year.
  • That translates to one death every 10 minutes.

Looking at the magnitude of a problem like this, it’s clear that something needs to be done, not only on an international level, but on a local level as well. That’s why Zara Charity is raising funds to put toward community mobilization and education. What will the result look like?

It starts with the large-scale distribution of long-life insecticide treated bed nets (ITN’s) and accessibility to effective treatment. These two simple steps can prevent the spread of this disease and save millions of lives.

Making an Impact through Innovation

The steps may be simple, but there’s a lot of ground to cover in Sub-Saharan Africa. Making an impact takes bold and creative execution.  That’s something we are all too familiar with.

Our organization has helped to:

  • Start and fund 35% of the Kilimanjaro Orphans Center
  • Offer skills training and teach financial management through the Porter’s Society
  • Work with Mwema street children
  • Contribute to HIV/AIDS care and education
  • Offer healthcare to families
  • Give women a business education

What better way to cover new ground than with a marathon? Since taking over management of the Ngorongoro Run in 2008, the event has expanded from 200 runners to over 50 cooperate racing teams. Runners come from all over the world, including East Africa, Somalia, and the United States. The goal: eradicate Malaria one mile, one sponsor at a time.

Where do you come in?

There are four ways you can help:

  1. Become a member of Zara Charity
  2. Volunteer at an event
  3. Make a one-time donation
  4. Consider running the marathon or trekking Kilimanjaro for charity

We host a limited number of charity treks a year. For more information on these trips and the other opportunities listed here, please visit our website:

We can make a difference in the fight against Malaria right now. Help us spread the message of prevention and hope throughout Tanzania and beyond; get involved!

Help Zara Charity by trekking Kilimanjaro for a good cause

April 4, 2013 at 2:08 pm Leave a comment


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